by Anna Ridgway | Mar 23, 2015 | blog, Business goals, Communicating across cultures, Developing trust, Global dexterity, Marketing and social media, Social commentary
In this ‘websites around the world’ series, I’m sharing fascinating and useful insights into the kaleidescope of the world’s digital landscape, including how and why it’s evolved differently for different audiences. After exploring China and...
by Anna Ridgway | Jan 22, 2015 | Adapting to change, blog, Business goals, Developing trust, international business
I was sitting down for lunch at a new Melbourne café with Samuel*, a CFO acquaintance, and we were considering our menu options. Samuel was hemming and hawing while the waitress hovered. ‘Well, anything – so long as it’s not Asian,’ he finally said. After helping him...
by Anna Ridgway | Dec 6, 2014 | blog, Business goals, Communicating across cultures, Digital markets, Global dexterity, Marketing and social media, Social commentary
Tokopedia has recently emerged as one of Indonesia’s biggest C2C marketplace sites, allowing merchants to open shops onsite and handling online transactions. In this ‘websites around the world’ series we’re sharing some fascinating and...
by Anna Ridgway | Dec 2, 2014 | blog, Business goals, Communicating across cultures, Developing trust, Digital markets, Global dexterity, Marketing and social media
Browsing websites is an excellent way you can learn more about the international marketplace/s where you want to grow your business, since it’s important to understand consumers through their digital habits. When you’ve looked at overseas websites, you...